Vice Health and Wellness Inc. (Vice) (CSE: VICE) (OTC Pink: VICFF) is embracing artificial intelligence (AI) and cutting-edge nutraceutical technology to strategically position itself to become a global leader in the health and wellness industry. More specifically, Vice is developing an AI-driven proprietary platform that will act as a “companion” to provide users with the necessary tools for a more personalized, sustainable, and supported weight loss and obesity management experience.
Additionally, the company further solidified its commitment in the weight loss sector by entering a collaborative R&D partnership with Biologic PharmaMedical to research the development of weight loss and obesity-focused products.
Today, we will focus on the company’s signature platform technology, “Vice Versa AI,” an application (app) that can fundamentally change the way we lose weight and manage addiction. And they’ll do it by going beyond the “cookie cutter” diets and programs that mostly end in failure, and instead, deliver a “customized-for-you” approach. The AI software will support users with advanced AI algorithms, intelligent notifications, balanced diet and nutrition tracking, exercise monitoring, and it will fully track an individual’s progress, which the company says will encourage better habits and prioritize the overall well-being of its users.
The company’s executives are confident that Vice’s companion application can redefine weight loss and addiction management. Just last week the company reiterated its conviction in Vice Versa AI by stating Vice is nearing a pivotal moment in the evolution of healthcare management, and the application is designed to enhance personalized strategies for weight and addiction management, which will provide an unparalleled level of tailored support for users.
So, what is Vice Versa AI? First and foremost, the company touts the technology as an AI-based app that has a user-friendly interface, seamless integration with Android and iOS platforms, and an AI-driven recommendation system that forms the heart of the application. And Vice Versa AI is an important technology for the industry because mainstream weight loss programs are created for a general demographic rather than specific individuals, Vice’s AI app aims to change all of that by specifically using its artificial intelligence software component to cater to each individual user with a weight loss program explicitly tailored to that person.
Losing weight begins with choosing which program is best for you and your body, and because there is no one-size-fits-all diet or weight loss program, AI-based technology like Vice Versa AI will be the future of weight loss. Vice’s AI will use machine intelligence to collect data about a user’s behaviors and patterns linked to weight management and addictive tendencies to develop a personalized plan, which statistically leads to more success. Personalized plans work because people stick to them longer as they see the benefits from a sustained adherence to the program.
Vice plans to use its AI-based app to (i) aid in weight loss and target obesity, (ii) gain effective insights to benefit the user with a data driven approach, (iii) anonymize and secure each users data, safeguard their identities, and protect all sensitive information, (iv) empower conversations with integrated GPT so users can solicit advice, receive tailored feedback, and maintain motivation through conversational and user-centric interactions, and (v) offer continuous learning and real-time guidance, which provides up-to-date, evidence-backed counsel and assistance to users. The app will also offer real-time prompts and a feedback function that gives users gentle reminders, which help maintain enthusiasm and allow users to focus on their wellness goals.
The benefit of a powerful AI-driven companion app to the company’s shareholders is that weight loss, obesity, and addiction are all sectors of the health and wellness industry that are growing exponentially, creating a solution for these conditions is vital to improved health, and these are some of the most lucrative health and wellness markets globally.
Over the next five years, the global weight loss and weight management market is expected to explode, according to market research, business intelligence, and consulting firm, Market Data Forecast (MDF). In its latest research, MDF says in 2023, the global weight loss and weight management market is valued at more than $270 billion, and that number will balloon to more than $432 billion by 2028, growing at a CAGR of 9.8% during the 5-year period.
According to the World Health Organization (WHO), the obese population has doubled since 1980, and by 2014, about 13% of the world’s population was obese. That number has only continued to grow. The WHO says that obesity is currently growing at epidemic proportions with over 4 million deaths annually due to the complications arising because of excessive weight.
Given these numbers, Vice’s potential customer base is seemingly unending, and with the dismal outlook from the WHO on obesity alone, it’s easy to see why the size of the weight loss and weight management market is just years away from becoming a half a trillion-dollar market—a market that Vice Health and Wellness expects to grow a substantial footprint in with powerful and effective AI solutions.
To learn more about Vice Health and Wellness Inc. visit https://vice.health.
About Vice Health and Wellness Inc.
Vice Health and Wellness is dedicated to fostering healthier lifestyle choices by offering a diverse range of products that empower consumers to enhance their mental and physical well-being. As an ever-growing community of like-minded individuals and organizations, the company believes in the power of collective small steps leading to remarkable transformations. Vice’s product line features low-sugar, plant-based gummy products, and Vice is actively spearheading innovations in alignment with emerging trends in the health and wellness sector. By prioritizing weight loss and harnessing the potential of AI-powered health and wellness applications, which leverage state-of-the-art artificial intelligence algorithms, Vice aims to provide individuals with unparalleled advice, personalized recommendations, unwavering support, and transformative solutions on their journey to ultimate well-being. The company’s exceptional applications intend to offer a multitude of treatment benefits, empowering users to embark on a transformative path toward optimal health.
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